cshASSOCIATES FAQ
What sort of services are provided by cshAssociates?
We offer a wide range of specialized communications, research and statistical services to support media relations, public relations and marketing for health industries.
But I already have a public relations/community relations or marketing department. Why would I want to employ a consultant?
Your employees are probably very knowledgeable about their areas of expertise, whether it be communications or marketing. But have they had training in health research or statistics? Do they know what to look for before launching a research study or a public opinion poll? Can they find the “hidden” messages in your data – or know where to look for reputable data to support your message? The professionals of cshAssociates can complement your staff’s capabilities with its health-specific expertise.
What sort of companies employ your services?
The majority of our clients are in the healthcare sector or in health-related industries. They include pharmaceutical companies, health charities, government bodies, public relations agencies servicing health companies, and academia. Some of our clients have included:
- Ortho Biotech
- Ministry of Health and Long-Term Care
- Heart and Stroke Foundation
- Easter Seal Society
- McMaster University Faculty of Health Sciences
What is unique or different about your services?
We act as a bridge between the rigour of academic research and clinical epidemiology and the practical communications and marketing needs of health industries. We can add a new and productive level of sophistication to your company’s communications and marketing activities.
What do you mean by “Work your data. Shape your message?”
This saying reflects the two, complementary aspects of our services. First, cshAssociates has the capacity to design and implement data collection and perform advanced statistical analysis. We work your data to ensure you get maximum value – and information – from your investment. At the same time, we have the expertise to identify strategically-important findings and to shape them to meet your communications or marketing objectives. Messages we shape are not only effective marketing and communication tools but can stand up to critical scrutiny by the media and other experts.
Do you provide medical writing?
Yes, we provide a range of medical writing and editing services. Our particular expertise is in “translating” complex medical concepts into lay language. We bring to all writing and editing tasks both superior communication skills and the ability to research and critically appraise medical and health information.
When was the company formed?
Corinne S. Hodgson & Associates Inc. was incorporated in 1988. During the first few years, it provided communications services primarily to the software industry. Since the mid-1990s, however, the company has concentrated exclusively on the health sector. cshAssociates is a natural evolution and brings to clients an even fuller range of expertise and skills.
Who should I contact to learn more?
You can contact the General Manager, Corinne Hodgson, at:
Email: corinne@cshAssociates.com
Phone: 905-634-4019
Fax: 905-634-3515
Mail: 378 Melores Drive, Burlington ON CAN L7L 4T8